Thursday, October 31, 2019

EXPERIENCE OF THE BEAUTY SALONS Essay Example | Topics and Well Written Essays - 750 words

EXPERIENCE OF THE BEAUTY SALONS - Essay Example Now, we define beauty in terms of our perceptions of it which is greatly influenced by the flawless looking faces on our TV screens. In today’s world, people have become increasingly aware of the importance to look their best as your outlook is not only the primary factor that can make or break your impression but is also a booster of self confidence and esteem levels. In this never ending pursuit of beauty, our best facilitators, after the cosmetics, have been the beauty salons. Theirs is the one organization that primarily caters to the fairer sex and is known to do wonders for their outlook. It is generally believed that if you are having issues with your skin, go the beauty salons regularly and they will cure it for you. If you are subject to pressures and stress in the daily routine, go to the salon occasionally for a massage and you will forget all your worries (Michelle). Other than that, if we deem ourselves not to be as fancy as to go to the salon for petty issues as the ones mentioned previously, even then it is inevitable for us to go there for the periodic requirements of nail care or haircuts if nothing else. Beauty salons are a perfect haven of female pampering. It is a business that not only caters to our requirement of enhancing the beauty but also happens to be a luxurious medium of relaxation. On the other hand, a beauty salon is a sort of business that greatly relies on customer retention. Due to this aspect, once you become a regular customer, you get to see a lot of familiar faces around on your every trip. Not only that, due to these periodic trips one also gets to know the employers over there and both the parties are also able to develop sort of a mutual understanding. In my particular case, I am bound to go to the salon every once in a while most often for a haircut if nothing else and have now been going to the same parlour for the past couple of years. I know the place by heart and can see its whole alignment right in my head. It is a small salon in the market two blocks from my home and I can usually go there by foot. Out of all the shops around it, theirs is the board that is the hardest one to miss. With its big windows of tinted glass with posters of beautiful women adorning the campaigns of famous cosmetics, to its big pink sign above the doors with the name of the saloon written in the curly font, it is the one domain that stands out from the rest and screams of female dominion. On going through its sliding doors, one finds herself in a small room that farther leads down different sections of the salon. My first impression whenever I enter the salon is of overwhelming surprise due to all the pink around. The walls of the salon are pink; the flooring is in a different shade of pink; and on top of that all the workers there have also been assigned to wear pink shirts as their uniform so that they also blend in with the whole theme. I am personally always overwhelmed by the whole uniformity of colour a s soon as I step in the door. The inside of the salon is all filled with things to enhance the beauty. There is a small reception area on the right of the door where the clients are received and the transactions take place for their orders. The rest of the room is dominated by an area specified for haircuts and other hair treatments with high backed chairs that have each a mirror hanging in front of them. Below the mirrors is a long shelf that runs across all the chairs and has drawers filled with the tools of the workers for working in the hair department. This room is always buzzing with the sounds of the blow dryers drying and setting hair of the customers that are done with their hair treatments. Farther down, the room branches off to a number of

Tuesday, October 29, 2019

ECG Compliance Officer Essay Example | Topics and Well Written Essays - 1250 words

ECG Compliance Officer - Essay Example According to the paper leaders also tend to think outwards on how their policies and ideas impact the society in the sense perspective. Managers on the other hand focus on things. For example, the major concern of a retail manager is whether the merchandise is moving and not about the people doing the work. They also have a myopic view of attaining the targets set and do not have the bigger picture. In terms of goal setting, leadership entails the articulation of the organization’s vision. The purpose of leaders is to give their followers a reason to do something and show the followers the way to the future. Essentially, leader sees the bigger picture and rallies the followers in an effort to attain it. The role of a manager is to execute plans and strive to improve the present situation in the organization. Simply put, a manager is focused on the present situation and sees the tree rather than the forest. The type of governance that is implemented also shows remarkable differ ences between leaders and managers. A manager uses authority to govern the people that he/she manages. They use their position to get things done. Also, managers avoid conflicts in their organization since they feel conflicts threaten their power. In handling issues, a manager is bound to act in a responsible manner. On the contrary, leaders use influence to govern people. In fact, leaders do not need a title in order to execute their plans. Leaders use conflicts to create tighter bonds with their followers and move forward in unison. When matters of concern arise, a leader acts decisively to solve the issue immediately with the information available. Employee relations are a pointer to whether a person is a leader or a manager. Managers aim to control the staff that they are in charge of and consider them their subordinates. As previously indicated, managers are title oriented and thus endeavor exercise authority at all times. Managers tend to specialize in directing and coordinati ng the people they are in charge of. This paper highlights that the hallmark of leadership is empowering people to do their work. Leaders recognize their followers as colleagues and they commit to developing relationships of mutual respect and trust with them. The other unique role of leadership is to create change. Leaders are tasked with ushering people they lead into new realms of uncharted territories. To achieve this, leaders learn to do the right things as the world of change is full of uncertainties. Also, leaders serve the people they lead by putting the interests of the followers ahead of theirs. Managers run their operations by perfecting the skill of managing change. Their role is to do the right the right things after they have been given a brief. The managers endeavor to serve the wishes of their superiors at all times to ensure that their bosses are happy and satisfied at whatever costs . The organization is about to go public through an Initial Public Offering (IPO) a nd acquire a new company which will lead to the creation of a new department.  

Sunday, October 27, 2019

The Role Of Hybridization In Speciation Biology Essay

The Role Of Hybridization In Speciation Biology Essay Charles Darwin had published, The origin of species by natural selection, using his lifes discoveries and analysis to define what a species is and how species originate follow through as a contentious debate especially in the study of evolutionary biology. The study of evolution helps us to understand what species are by loosely idealizing it as alien till one feeds on their hunger to gain knowledge about what has created the world and the extant and extinct varieties that have claimed it, including man. Many different species are discussed and debated continuously, with each one being weighed by pros and cons which can also be seen as the strong point to either validate the concept or a short -fall to nullify it. The most accepted definition of current is Mayrs biological species concept, according to Coyne Orr (2004) who have accepted nine species concepts (Claridge et al, 1997). Mayrss biological species concept places the evolution of complete reproductive isolation as the focal point of the process and nature of speciation (Mayr, 2002), the biological species concept was the solid basis of which he based his belief in gene flow being absent in some species, a decreased fitness level to certain hybrids. It is believed that the emergent species would infrequently form from the process in question according to Mayr (2002). Hybrid speciation implies that hybridization has had a principal role in the origin of a new species, hybrid species that have doubled their chromosome number (Mallet, 2007), the definition applies: 50% contributions from each derived species initially contain exactly one genome from each parent, although, in older polyploids, recombination and gene conversion may eventually lead to unequal contributions (Mallet, 2007). The factor which is critical in hybrid speciation is due to being reproductively isolated with a decreased fitness-level; therefore these progeny formed are of transitional then it is more likely to be more weakly reproductively isolated. Speciation can also be influenced by hybridization by the factor of reinforcement, this means that obstacles in reference to mating because of unfit hybrids being chosen, even-though progeny from this relationship does not form from the courtship, the scenario is questionable as to whether reinforcement can be looked at as hybrid spe ciation. An example of this that can be discussed is the diploid or triploid frog Rana esculenta which is complete heterozygous for Rana lessonae and Rana ridibunda genomes (Mallet, 2007; TunnerNopp, 1979). Poly-, Allopoly- and Homoploidy, is it all just about how you do It? Plants use the means of polyploid evolution; these species are reproductively isolated due to the process of mating with diploid mates which give rise to uneven ploidies of progeny like triploids. These progeny may be able to reproduce but these progeny would cease to exist due aneuploidy (Stebbins, 1971; Grant, 1981; Ramsey Schemske, 2002) polyploidy is a simple way of creating speciation. Bisexually polypoid speciation is highly prevalent in plants as compared to animals due to: plants usually have indeterminate growth and somatic chromosome doubling can lead to germline polyploidy, germline refers to the sex cells that an organism contains which is sperm, egg and pollen in plants. Plants are often perennial or temporarily clonal which allow multigenerational persistence of hybrid cells within which polyploid mutations occur; plants are more often hermaphrodites, in rare polyploids self-fertilization allows a means of sexual reproduction (Mallet, 2007). Gene flow is weaker in pla nts as compared to animals with local populations which have unusual ploidy ( Bullini, 1994; OttoWhitton, 2000; Astaurov, 1969). Speciation can occur by the process of duplication of chromosomes within a species or duplication of hybrids (Mallet, 2005) between an autopolyploidy and allopolyploidy, respectively. Allopolyploid speciation follows self-fertilization and gives rise to a tetraploid; this can be seen from studies on Primula kewensis which was a result of Primula verticillata and Primula floribunda which had cultivated diploid hybrids. Speculation had lead to the belief that fusion of unreduced gametes had caused this due to the failure in reduction divisions during meiosis. A triploid species, known to be sterile, may add to the production of tetraploids by progeny being back-crossing triploid gametes; this was used to produce the first bisexual self-sustaining animal in a laboratory which was a polypoid strain hybrid between silk moths: Bombyx mori and Bombyx mandarina (Astaurov.B.L, 1969; Mallet.J, 2005). Homoploid hybrid speciation is well known to angiosperms, also known as flowering plants. Speciation occurs by mean of sympatry, a hybridization which requires gene flow. This is hybrids need to overcome challenges such as chromosome and gene incompatabilies with the lack of reproductive isolation, this often renders the process unlikely. There are approximately twenty plant species which are known for being a good example of homoploids however, this plant is hardly detected due to prevalence. Helianthus anomalus, Helianthus deserticola and Helianthis paradoxus are the best documented desert sunflowers which come from hybrids between mesic-adapted Helianthus annuus and Helianthus petiolaris (Buerkle et al, 2000; Gross Rieseberg, 2005; Mallet, 2007). Synthetic hybrid populations are re-created; being similar to those of wild species due to selection continuously favors combinations of compatible chromosomal rearrangements. In Helianthus recombinant genotypes and spatial separation hav e enabled the hybrids to flourish where their parents are absent (Mallet, 2005). In animals, bisexual polyploids are often excluded, the homoploid hybrids are less prominent in animals yet there is no given reason. The number in animals is growing rapidly (Dowling Secor, 1997; Gross Rieseberg, 2005). A recent example is the invasive sculpin, a hybrid fish derived from the Scheldt River (compare Cottus perifretum) and upper tributaries of the Rhine (compare Cottus rhenanum) (Mallet, 2007). Upper river tributaries of Europe have normal conditions of clear, cold waters, which make them oxygen-rich, for Sculpins. Earlier canal building became connected and these are a result of The Rhine and Scheldt rivers, but invasive sculpins appeared in the warmer water and muddier lower Rhine only in the past fifteen years. Morphologically the invasive sculpin is intermediate and its mitochondrial DNA, as well as nuclear single nucleotide polymorphisms and microsatellites, are characteristic of b oth Scheldt and Rhine forms (Mallet, 2007; Nolte et al., 2005). This provides evidence of adaptive hybrid origin hence communicating that hybrids are displaying positive selective pressure. Hybrid speciation in the animal kingdom results thus far by data based on the respective genome. The disadvantages is that many homoploid hybrids fail to be present in the parent, secondly a decreased level of being reproductively isolated, however, contributing to maintaining or expanding ecologically with latest forms (Mallet, 2007). Importance of a future Innumerable discussions and journals of speciation have stressed the importance of reproductive compatabilities and isolation that occur due to physical and geological barriers; from this essay one can see that polyploidy is more dominant in plants but found to be rare in animals. Furthermore, at the root of many animal and plant groups ancient polyploidy has been found. Genome duplications probably facilitated the evolution of complex organisms (although this is debated) (Mallet, 2007; Otto Whitton, 2000), and we can infer that successful genome duplications were mostly allopolyploid, provided that limited plant community data are reliable (Grant, 1981; Brochman et al., 2004; Mallet, 2007). In my opinion, hybridization can be viewed as an effective catalyst for speciation to occur as it creates variation as in the case of the liger, apart from mutations, which according to the Molecular Clock hypothesis, occurs at a constant rate over time. The process of natural selection includes the need for gene variety which can then be complemented with hybridization also, the compatibility of species more suitably in more noticeably growing groups; suggesting that enough suspected animal homoploid hybrid species exist. A need for in depth genomic analyses is required, it is already possible for hybrid species, like the Helianthus, which can be developed and made accessible via the laboratory or grown naturally, making it hard to find another speciation mode documented historically and can be used experimentally easily. If hybrid species can adapt to survive, showing positive selection pressure, regardless of the challenges which are faced and to survive in competition with the parent organisms by completely new adaptations then will hybridization truly demonstrate the power of evolution through the years, starting a completely new train of thought which will spark more questions hence more research into this wide unknown. The ability of hybrid species to invade hitherto unoccupied niches also means that hybridization can contribute to adaptive radiations such as African cichlid fish and Darwins finches (Mallet, 2007). Humans have come up with uses of genetically modified crops and other ways in which to manipulate the gene and species of not only plants but animals too, therefore it can be said that Homo sapiens are in fact the invaders of Earth, not hybridization of species.

Friday, October 25, 2019

Little Woman, Small World Essay -- Literary Analysis

In a small world, there is not much choice for a simple woman. Throughout history, women often are portrayed as the weaker sex. As a result of this assumption, women try to disassociate themselves from this custom and be more independent with their lives. One of John Steinbeck’s most accomplished short stories, â€Å"The Chrysanthemums,† a story which concerns a married couple and examines Elisa’s dissatisfaction with her life. The story takes place in the Salinas Valley of California in December at Henry Allen’s ranch in the foothills. Elisa is a woman whose life is narrow, unexciting and limited in what she can become by geography and opportunity. She is feeling trapped in a life of servitude and is suppressing a yearning for more. Therefore, Elisa takes a bold step towards her own providence. In â€Å"The Chrysanthemums,† by Steinbeck, Elisa is portrayed as feminine, subservient, and conservative, but through the reality is that she is instead a masculine, frustrated, and sensual being who wants more out of life than her husband Henry offers her. Her portrayal shows her dissatisfaction in life. First characteristic of Elisa is found in a traditional feminine role, working in her garden; however, the narrator describes her appearance using words associated with manliness. For example, her gardening clothes conceal her femininity with a â€Å"man’s black hat†¦clodhopper shoes†¦a big corduroy apron†¦and heavy leather gloves† (460). Her description does not focus on her feminine characteristics, and she could easily be mistaken as a man from the distance. Elisa is gardening and tending her flowers which symbolize of her femininity, but contradicting this femininity is her strength. Steinbeck illustrates Elisa’s energy as she works in the garden t... ... Works Cited Akers, Tim, ed. Vol. 6. Short Stories for Students. Detroit: The Gale Group, 1999. 59-82. Print. Mazzeno, Laurence W., ed. Vol. 2. Masterplots The Big Sky- The Confidential Clerk. 4th ed. Pasadena California: Salem Press, 2011. 1011-12. Print. Palmerino, Gregory J. "Steinbeck's 'The Chrysanthemums'." Explicator 62.3 (2004): 164-167. MLA International Bibliography. EBSCO. Claire Carney Library. Schultz, Jeffrey D, and Luchen Li. Critical Companion to John Steinbeck: A Literary Reference to His Life and Work. New York: Facts On File, 2005. Print. Steinbeck, John. "The Chrysanthemums." Literature Approaches to Fiction, Poetry, and Drama. Ed. Robert DiYanni. Second ed. Boston: New York University, 2008. 459-66. Print. Timmerman, John H. The Dramatic Landscape of Steinbeck's Short Stories. Norman: University of Oklahoma Press, 1990. 173-79. Print.

Thursday, October 24, 2019

Fevicol

Fevicol was launched in 1959 and has a long history as a brand used exclusively by carpenters. It later moved into the everyday use category. The campaign, developed by Ogilvy & Mather, was initially aired across the country in teaser poster ads and prints. The advertisements are created in the old traditional Indian cinema poster style, with ‘hand painted’ graphics and vivid colors. The ad takes on the form of a mini movie with a father dressing up his daughter as a male character for a skit. To complete the look, he glues on a moustache with a drop of Fevicol. Unfortunately for his daughter, it stays in place for good. The moustache is with her through good times and bad, until her very last breath. A baby with a moustache is born the moment she passes away as a nod to the concept of reincarnation. Piyush Pandey, executive chairman and CD for South Asia at Ogilvy & Mather was initially tasked to develop a campaign for another brand under the Pidilite umbrella, Fevitite. â€Å"Fevitite is too small a brand for a big idea like this. Take the money all over again and shoot it for Fevicol, and that was the beginning of everything. † Ogilvy & Mather has turned a brand that does not immediately lend itself to creativity into an advertising legend over the past five decades. Work for the brand has scooped 99 awards over the past twenty years. â€Å"To be honest, we didn’t have a clue about the brand aspect when we started out, back then. Piyush happened to us, and I would say 1988-1999 was when the big leap took place,† said Madhukar B Parekh, managing director of Pidilite Industries.

Wednesday, October 23, 2019

For the Triumph of Time

Explore how the poet makes vivid his feelings of loss in the poem. A. C Swinburne intelligently directs the readers of his poem towards his own thoughts by naming his piece ‘From The Triumph of Time’. The poet effectively creates a contrast within two ideas; Time itself triumphing by taking away a loved one, or Swinburne’s own triumph of being capable of healing his grief and wounds throughout the passing of time. Making unrequited love and the separation of two souls perfect for each other two very important themes in the poem.Swinburne uses the ottava rima to structure his poem, following the pattern of ‘abab’, but this structure is misplaced in the first stanza following a pattern of ‘ababccab’. We can see how the poet has thoughtfully arranged his ideas in this structure to honour her soul mate. Even though he is trying to arrange his ideas, we sense that he has a lack of clarity since he has failed to structure it perfectly, effectiv ely portraying his feeling of desesperation and grief since he is not able to think clearly.Swinburne decided to give his poem a type of rhyme which made it have a slow rhythm, creating a very sorrowful tone, setting it at the very start of the poem. A. C Swinburne was seen as very religious important figure, but his feelings of faith are not foreshadowed in the poem, creating a very big contradiction, since he does not see his faith as any type of help when going through the loss of the woman she loved. Before our lives divide for ever’, at the very start of the first stanza the poet strictly states that they will never be together again, even though his religion believes that he will be able to encounter her in heaven once dead: Swinburne does not see this as an option, he believes that once they have been separated their ‘lives divide for ever’ contradicting the idea of eternal serenity in heaven with her loved one.By stating that ‘time is with us and ha nds are free’ the poet creates an image of his hands being tied, not being able of doing anything creating a feeling of impotence as he cannot reach out to join her soul mate. Swinburne tries to explain the different stages of their relationship throughout the use of imagery and metaphor in the second stanza, making the readers position in the poets situation, therefore being much easier to comprehend his thought and pain. Time shall not sever us wholly in twain’, portraying time as a brutal weapon, the poet sees time as being a ‘shower’ that will not be able to abolish their eternal love. But we can also perceive the metaphor of their relationship portrayed as a ‘harvest’, and how their problems have been piling up, and not even a dreadful ‘shower’ can be able to wash the bad experiences away, meaning that even though the outside of their love has been cleansed by the rain, it is still tarnished in the inside, but only them two k now.